Search ConsoleDemo
Total clicks4.8K
Total impressions128K
Month 1Month 6
More of the right people finding your pages.
SEO + AI + AutomationGet found on Google.
Get found on Google.
Get mentioned by AI.
More ways to be discovered. One connected approach to search, content and the pages that turn visitors into enquiries.
Illustrative examples — demo data, not client results
Google SearchExample
industrial product manufacturer
AllImagesVideosShopping
Your brandexample.comPage 1
Products built for your application
Clear specifications. Helpful comparisons. A simple way to speak to a specialist.
Show up when customers are ready to search.
ChatGPTExample
What should I look for in an industrial supplier?
Compare technical fit, quality information and support. Your brand could be a source for a useful product guide.
Your product guide Source
Earn useful mentions and source links in AI answers.
What we work towards: relevant clicks, useful search positions and AI mentions. Placements vary; ChatGPT has no fixed universal ranking.
How we work towards these resultsAI handles the heavy lifting.
AI handles the heavy lifting.
Good SEO gives it direction.
Here’s what goes into the work, from the tools we connect to the content we create.
01 / AI Search VisibilityHelp AI find and
Help AI find and
understand your business.
People now ask ChatGPT, Gemini and Google’s AI search for recommendations. We make your pages clear, useful and easy to reference when those questions come up.
- Answer real customer questions directly.
- Support claims with clear facts and useful sources.
- Review brand mentions, source links and referral visits.
02 / WebMCPMake your website
Make your website
easier for AI to use.
WebMCP gives compatible browser agents a structured way to use website features. Think finding a product or preparing an enquiry with fewer confusing steps.
- Describe useful website actions clearly.
- Help agents pass the right information to a form.
- Keep sensitive actions under the user’s control.
See it live on this site → anthro360.com/webmcp
An emerging browser feature. We evaluate it where useful; it is not a Google ranking shortcut.
✳AI agent
WebMCP
▤Website
01Find a product
02Compare details
03Prepare enquiry
✓ Clear actions. Less guesswork.
03 / llms.txtA simple guide
A simple guide
for compatible AI tools.
An llms.txt file can point compatible tools towards your most useful pages: what you do, what you sell and where to learn more.
- Organise the pages that explain your business.
- Keep summaries and reference links current.
- Use it alongside a well-structured website.
This is an optional community proposal. Google says these files are not used for Search or its AI features.
llms.txtA readable map of your website
# Your business
What you do, clearly explained.
## Explore
↗ Products & services
↗ Guides & expertise
↗ Contact & support
Human readableAgent friendly
04 / Analytics connected through MCPConnect analytics tools
Connect analytics tools
to Claude through MCP.
MCP is the connection that lets Claude talk to your analytics tools. With an authorised connector, Claude can request the available data and help you understand it—without manually copying every report into a chat.
- Ask Search Console which searches bring visitors.
- Ask GA4 what those visitors do on your website.
- Ask Clarity where visitors run into problems.
Your tools hold the data. MCP provides access. Claude helps analyse it.
GSearch Console▥Google Analytics◒Microsoft Clarity
↕ MCP connectors ↕
ClaudeAsk & analyse
“Which pages get visits but few enquiries?”
Claude queries the connected tools, receives their data and helps explain what to improve.
Illustrative workflow · available data depends on the connector and permissions
05 / Microsoft ClaritySee where visitors
See where visitors
get stuck.
A visitor can land on the right page and still leave without contacting you. Heatmaps and session recordings help us find confusing buttons, missed information and long forms.
- Check how far people scroll on mobile.
- Spot repeated clicks and confusing page elements.
- Turn those observations into improvements to test.
Use real behaviour to make the next design decision.
Fewer interactionsMore interactions
06 / AI + Workflow AutomationLet routine tasks
Let routine tasks
run in the background.
Use n8n for scheduled workflows and Claude, Codex, Hermes Agent or Grok Bot for suitable research, analysis and implementation tasks.
- Collect reports and highlight unusual changes.
- Prepare briefs, audit tasks and content updates.
- Review important changes before they go live.
We choose tools for the task. Integrations and available actions vary by project.
n8nExample SEO workflow
◷ScheduleStart the check
→▥CollectGet the data
→✳AnalyseFind what matters
Review → approve → actA person stays responsible for the decision.
ReportsAlertsContent briefs
07 / Blog AutomationFrom research to blog.
From research to blog.
With checks at every step.
Dedicated AI skills and specialist agents handle different parts of blog production. Each article follows the same brief, brand rules and quality checks.
- Research questions, keywords and reliable sources.
- Write, fact-check and review the article for SEO.
- Check links, formatting and accuracy before publishing.
ResearchWriteSEO reviewHuman approval
Automation supports useful, original content. Publishing more pages alone does not improve SEO.
The pages behind the visibilityGive every visit
Give every visit
somewhere useful to go.
08 / Landing Page OptimisationMake the next step
Make the next step
easy to take.
Match the page to what the visitor searched for. Explain the offer clearly, answer their questions and make it easy to enquire on a phone.
- A clear headline, product details and trust signals.
- Fast pages with an obvious call or enquiry button.
- Short forms and fewer distracting choices.
Test changes against useful actions: calls, enquiries and sales.
Your brand ☰
Made for your needs
Find the rightproduct.Get expert help.
Clear specifications and answers, right where you need them.
✓ Specifications✓ Support
Request a quote ↗
Talk on WhatsApp
✓ Clear offer
↗ Easy enquiry
Mobile page concept
09 / Pillar + Subpillar BlogsCover the whole topic.
Cover the whole topic.
One useful question at a time.
A pillar page covers the main subject. Subpillar guides explore its main themes, and focused articles answer the smaller questions your customers ask.
- Plan around customer needs and search intent.
- Give each page a distinct job.
- Refresh useful articles as the information changes.
Example content plan
PILLAR GUIDEChoosing the right product
SubpillarApplications
Home use
Industrial use
SubpillarSpecifications
Materials
Product comparison
10 / Internal LinkingConnect your expertise
Connect your expertise
to your service pages.
A helpful article should lead somewhere relevant. We connect guides, blogs, categories and product pages so people and search engines can explore your site.
- Link related pages with descriptive text.
- Connect supporting blogs to their main guides.
- Find important pages that have no useful links.
Build a connected website that is easier to navigate.
Inside a helpful article
How to choose the right material
Start with the application, then compare the material specifications ↗ before selecting a product.
↳
RELEVANT NEXT PAGEProduct specifications
↗Guide↔Article↔Product
11 / Technical SEOMake the website
Make the website
easy to crawl. Easy to use.
Good content needs a working website behind it. We check the issues that can block search engines or make the experience slow and frustrating.
- Indexing, sitemaps, canonicals and redirects.
- Mobile speed, image weight and Core Web Vitals.
- Broken links and accurate structured data.
Website healthWhat we check
Crawl & indexCan search engines reach it?
Speed & mobileCan visitors use it comfortably?
Links & redirectsDoes every journey work?
Structured dataDoes it match the page?
13 / Change TrackingKnow what changed.
Know what changed.
Learn from what happens next.
Record important on-page, off-page and technical changes. Review them alongside search and analytics trends to investigate what may be working.
- Log the page, change, date and reason.
- Watch for issues daily; review trends over time.
- Keep, improve or revisit the change.
Rankings also move because of competitors, seasonality and algorithm updates. A change log helps investigate causes; it does not prove them.
Website change logExample
ON-PAGEClarified the page title
ReviewReview clicks and search queries.
CONTENTUpdated a product guide
ObserveCheck relevant visits and engagement.
TECHNICALFixed a broken internal link
VerifyConfirm the destination works.
Let's talk about your websiteMake your next
Make your next
SEO move a useful one.
Tell us what you sell, who you want to reach and where your website is today. We’ll discuss the work that fits.
An educational showcase of our approach. Search panels and diagrams are illustrations; no client names, private assets or verified growth claims are presented.